Case Study: OnBoard

Client Company and Main Contact:

OnBoard

OnBoard is a non-profit organization in Atlanta, GA, with the mission of increasing the number of women in executive leadership and on corporate boards. They are the leading authority on women in the boardroom and executive suites of Georgia public companies.

 

ABOUT THE EVENT

Each year OnBoard holds an evening reception to present their Annual Study report and celebrate the presentation of the Lettie Pate Whitehead Evans Award to an outstanding woman board member. This highly anticipated annual event was important to OnBoard and the 2020 event was scheduled for November 11, 2020.

CHALLENGE

As the date for the 28th Annual Study and the presentation of the Lettie Pate Whitehead Evans Award drew closer, it became evident to the OnBoard leadership that the event would need to be held virtually. Lisa Robinson, President, OnBoard Inc., reached out to the NeOlé team to find out how the fun, joy, engagement and celebration that guests of the live event have come to expect over the years could be transported to a virtual environment.

SOLUTION

When Lisa approached NeOlé, she had a pretty good idea of how this classy evening should unfold but wondered how to do it and in a manner that worked within their budget.

Lisa expected 200-300 guests, and she envisioned that an important part of the evening would be small-group “receptions” held in breakout rooms that people could move between by themselves. OnBoard was planning to send charcuterie boards and small bottles of champagne to all the guests to enjoy during the reception.

After the reception, Lisa envisioned everyone being brought together in a central space for the presentation of the Annual Study and to hear the keynote speaker, Mariah Stackhouse, KPMG brand ambassador and LPGA Tour player. The Lettie Pate Whitehead Evans Award would then be presented to the 2020 recipient, Cynthia Day, President and CEO of Citizens Trust Bank.

NeOlé met with Lisa to understand her vision and make recommendations on how to make her vision a reality.

 
Lisa was concerned about ensuring the sponsors were recognized for their contributions, and we created slides displaying the sponsor logos that were shown as people arrived at the event in Zoom, as well as during Lisa’s presentation. Since November 11 was Veteran’s Day in the US, Lisa wanted to recognize the day with musical interludes of the songs of the five military elements throughout the evening. NeOlé created a playlist with the music and played them between segments of the event. We worked with Lisa to coordinate her role as MC and to understand how best to support the presentation of the Annual Study with slides. Lisa had arranged for a video to be recorded of the socially distanced award presentation to Cynthia Day, and NeOlé edited the video to be shown during the evening. 

Finally, for the reception, we recommended breakout rooms named with well-known golfing terms (e.g., the 19th hole, the green, hole-in-one, etc.). We gave the guests the ability to see who was in each reception room and visit their friends by joining whichever rooms they wanted.

In the week leading up to the event, we worked with Lisa to arrange rehearsals with all presenters, the keynote speaker and the award recipient. During the rehearsals, we practiced slides, moderating Q & A, and showing videos. We prepared a virtual meeting guide for OnBoard to send out to all attendees, with tips for ensuring a smooth and seamless experience.

RESULTS

“Before learning of NeOlé and meeting the team, I had considerable angst about an upcoming event that is usually celebratory. The technical logistics and ‘room for errors’ were significant. NeOlé put my mind at ease and delivered. All of our participants, speakers, and the like, were very impressed with NeOlé ’s professionalism and attention to detail – as was I.”

- Lisa Robinson, President, OnBoard Inc.
COMMENTS
KEY STATS

Over 200 guests

10 golf-themed breakout rooms with the ability to move freely between the rooms

Presentations interspersed with music from the five military elements in honour of Veteran’s Day

Audience interaction with keynote speaker through moderated Q&A

Socially distanced award presentation recorded and shown during the event

Sol Santos-Pyne Chief Innovator and Prototype Evaluator. He is always ready to help design, paint, cut and install. Sol will show you what’s possible and will also try the impossible. He is the bravest monkey of all.

Ayla Larzabal Zavitz Artist-in-Residence and Director of the Safety Patrol. She makes sure that everyone is following the rules and having fun at the same time. She is the time-keeper and turn-taking monitor. She helps paint the wood for the monkey bars and will give you great advice on the best accessories.

Beto Santos-Pyne Video Producer and Editor as well as a Reliable Helper during heavy installations. When he is not building intricate systems in Minecraft he is the top ranking swinger on the monkey bars. 

Mateo Larzabal Zavitz is our Media Relations Expert and Installation Helper. Mateo knows what’s cool and what’s not cool. He helps us maintain a realistic outlook on the world and stay up to date on the latest movies and video games.

Matias Larzabal Designer and Lead Installer. Matias has more than 20 years of experience working in construction, 14 years of experience as a dad, 11 years of experience as an uncle, 10 years as a helpful Canadian neighbour and handy-man, and a lifetime of experience as a monkey. Matias is also an artist with a unique upbringing. You can learn more about him and his art on his gallery.

Ginny Santos Monkey Supervisor, Visionary and Managing Director. Ginny is a nutrition coach and entrepreneur who is always looking for ways of involving children in creative thinking and problem solving. You can learn more about Ginny’s other work on NeOle Coaching.